Bahelor in Mass Media

BMM First Year

First Semester Second Semester
Effective Communication Skills -1 Effective Communication Skills – 2
Fundamentals of Mass Communication Political Concepts And Indian Political System
Introduction to Computers Principles of Management & Marketing
History Psychology
Sociology Literature
Economics Translation Skills

BMM Second Year

Third Semester Fourth Semester
Introduction to Creative Writings Introduction to Advertising
Introduction to Culture Studies Introduction to Journalism
Introduction to Public Relations Print Production & Photography
Introduction to Media Studies Radio and Television
Understanding Cinema Mass Media Research
Advanced Computers Organizational Behaviour

BMM Third Year - Advertising

Advertising - Fifth Semester Journalism - Fifth Semester
Advertising in Contemporary Society Advertising & Marketing Research
CopywritingLegal Environment & Advertising Ethics
Advertising DesignFinancial Management
Consumer BehaviourAgency Management
Media Planning and BuyingThe Principles & Practice of Direct Marketing
Brand BuildingContemporary Issues

BMM Third Year - Journalism

Semester - FifthSemester - Sixth
ReportingPress Law & Ethics
Editing Broadcast Journalism
Feature & Opinion business & Magazine Journalism
Journalism & Public Opinion Internet & Issues in Global Media
Indian Regional Journalism News Media Management
Newspaper- Magazine Making Contemporary Issues